About the Certificate Programs

This program is to develop the operational skills of the participants. The program has been proven to be effective for the career development of individuals in a wide range of organizations, including:

• Public and Private enterprises
• Banks and international development agencies and financial institutions
• Government ministries and regulatory agencies
• Management, engineering and business consulting firms
• Non-government Organizations (NGOs)

 Program Outline:

• Financial modeling 
• Risk Analysis and Project Finance
• Economic Analysis for marketed and non-marketed goods and services
• Environmental Analysis 
• Stakeholder Impact Assessment

The program includes three courses:

•    Investment Appraisal
•    Project Finance and Risk Management (Registration is open for Spring 2024. To register for this course follow the instruction provided below)
•    Economic Stakeholder Analysis
 

CLICK HERE TO REGISTER FOR THE COURSE PROJECT FINANCE AND RISK MANAGEMENT.

Course Fee: €350

Bank Account Details:

Design thinking is a process for creative problem solving. Design thinking can help to better understand the unmet needs of the people to whom creativity process is for such as; customers, clients, students, users. It reduces the risk associated with launching new ideas, products, and services. It generates solutions that are revolutionary, not just incremental. Design thinking is applicable no matter your role or industry. Whether you work in business, government, education, or nonprofit, design thinking can help develop innovative solutions based on the needs of customers. Based on case studies learning the impact of design thinking across a variety of industries and practices will have profound impact to students’ future success.

 
Program Outline

• What is Design Thinking?                               
• Why use Design Thinking?                                
• Applying Design Thinking in your organization
• Design Sprints                                
• Business Canvas Model                                
• Process Overview                                
• Planning
• Practical applications

The program includes 3 courses:

• Design Thinking and Sectoral Innovation (Registration is open for Spring 2024. To register for this course follow the instruction provided below)
• Global Marketing
• Leadership Transformation & Change

CLICK HERE TO REGISTER FOR THE COURSE DESIGN THINKING AND SECTORAL INNOVATION.

Course Fee: €350

Bank Account Details:

Marketing in international business involves tailoring strategies to diverse cultural, economic, and regulatory landscapes across borders. It requires a deep understanding of local customs, preferences, and market dynamics to effectively reach and engage with consumers in different countries. Companies must conduct thorough market research, adapt their product offerings, messaging, and distribution channels to suit each market's unique needs.
Furthermore, navigating international marketing also involves overcoming language barriers, currency fluctuations, and legal complexities. Successful international marketing strategies often involve collaboration with local partners, leveraging their expertise and networks to penetrate foreign markets effectively.
Moreover, technological advancements and globalization have made international marketing more accessible yet competitive. Digital marketing channels offer opportunities for cost-effective global reach, but companies must still carefully localize their content and campaigns to resonate with diverse audiences.
Ultimately, effective international marketing requires flexibility, cultural sensitivity, and strategic alignment with broader business objectives to capitalize on the vast opportunities presented by global markets.

The program includes 3 courses:

1. GLOBAL MARKETING
Global marketing involves promoting products or services on a worldwide scale. It requires understanding diverse cultures, languages, and market dynamics. Companies utilize strategies like standardization or localization to reach global audiences effectively, leveraging technology and cultural insights to drive brand awareness and sales across borders.

Course Outline:

• Introduction to Global Marketing
• The Global Marketing Environment
• Approaching Global markets
• The Global Marketing Mix

2. SUSTAINABLE MARKETING
Sustainable marketing promotes products or services while prioritizing environmental and social responsibility. It integrates eco-friendly practices, fair labour, and community support into every stage of the marketing process. By aligning with consumer values, sustainable marketing builds trust and loyalty, driving long-term business success.

Course Outline:

• Understanding Sustainability
• Sustainable Marketing Strategies
• Consumer Behaviour and Sustainable Marketing
• Measuring Impact and Ethical Considerations 

3.  ADVANCED MARKETING RESEARCH
Advanced marketing research employs sophisticated methodologies to gather and analyse data, yielding deeper insights into consumer behaviour, market trends, and competitive landscapes. It utilizes techniques like predictive modeling, machine learning, and big data analytics to inform strategic decision-making and drive competitive advantage in dynamic markets.

Course Outline:

• Advanced Data Collection Techniques
• Advanced Data Analysis Techniques
• Advanced Market Segmentation and Targeting
• Advanced Market Intelligence and Competitive Analysis

CLICK HERE TO REGISTER FOR THE COURSE MARKETING FOR INTERNATIONAL BUSINESS.

Course Fee: €350

Bank Account Details:

Data science in business leverages statistical analysis, machine learning, and predictive modeling to derive insights from data for strategic decision-making and innovation. It requires mastery in data handling, algorithm application, and analysis to inform business strategies. A solid grounding in numerical mathematics and interdisciplinary skills across mathematics, statistics, and computer science is essential for accurate analysis and model development. The field's importance has grown with technological advances and data availability, making it crucial for optimizing operations, enhancing customer experiences, and driving innovation. Effective data science application in business combines technical skills, analytical thinking, and strategic insight, empowering professionals to use data for competitive advantage.

The program includes 3 courses:

1. DATA SCIENCE CONCEPTS AND PRACTICES
This course explores the foundational aspects of data science, focusing on conceptual formulation, properties, solution algorithms, and applications. It emphasizes data visualization, exploratory data analysis, and the effective presentation of modeling outcomes, preparing students to understand and apply data science principles in business contexts.

Course Outline:

• Introduction to Data Science Concepts
• Data Visualization and Exploratory Data Analysis
• Model Formulation and Application
• Data Curation and Wrangling
• Understanding Uncertainty, Causality, and Data Quality

2. ALGORITHMS FOR DATA SCIENCE
Covering the essential algorithmic techniques for data management and analysis, this course equips students with the skills to handle structured, semi-structured, and unstructured data. It delves into algorithm design, big data processing, and performance evaluation, crucial for developing efficient data science solutions.

Course Outline:

• Algorithmic Approaches for Data Science
• Handling Large Datasets: Pre-processing and Storage
• Sorting, Searching, and Matching Algorithms
• Graph and Streaming Algorithms
• Algorithm Performance Analysis

3. NUMERICAL MATHEMATICS FOR DATA SCIENCE
Focused on the application of numerical methods in data science, this course introduces students to key mathematical concepts and algorithms for solving a variety of numerical problems encountered in data analysis. It covers error analysis, iterative methods, and the use of mathematical software, enhancing the analytical capabilities essential for data science professionals.

Course Outline:

• Fundamentals of Numerical Mathematics
• Solving Algebraic and Differential Equations
• Numerical Estimation of Derivatives and Integrals
• Function Approximation and Systems of Linear Equations
• Utilizing Numerical and Symbolic Mathematical Software 

CLICK HERE TO REGISTER FOR THE COURSE MARKETING FOR INTERNATIONAL BUSINESS.

Course Fee: €350

Bank Account Details: