Following the latest developments in the world, the Department of Digital Media and Marketing offers the most up-to-date curriculum in order to meet the demanding needs of qualified and talented professionals who can navigate networked media and marketing in rapidly changing conditions. The Digital Media and Marketing program offers a perspective of a rapidly changing world with its interdisciplinary nature and aims to equip students with the theoretical knowledge and practical applications of current digital media and marketing programs in today's business world.
The four-year curriculum aims to develop students’ knowledge and skills both theoretically and practically. In the first two semesters, students take courses in Basic Communication, Media and Marketing, Information Technologies, English and Economics.
They are also given Digital Media and Digital Marketing courses starting from the 3rd semester. Fourth semester and onwards, the students have the opportunity to take different courses related to the field they want to specialize in.
Nowadays, digital media has become popular in education as well as in all aspects of our lives. As a result of the widespread use of the digital media, new concepts such as e-commerce and e-marketing have emerged. Thus, it is expected that the education of individuals who want to work in many sectors will be planned accordingly. At this point, trained personnel is a requirement for the use of digital media as it is used in all areas of the trading sector. In light of these developments, there is a need for educated academics who can train personnel in this field. Graduates of this program will be able to find jobs in different areas of the media and marketing sector as well as being able to pursue a postgraduate degree in this field.
Faculty of Economics and Administrative Sciences
Çevik Uraz Center, CU236
Tel: +90 392 671 1111 Extension: 2201
Faculty E-mail: email@example.com